From large enterprises to SMBs and early-stage startups, organizations across many industries are leveraging embedded video to enhance collaboration and engagement. In healthcare, embedded video facilitates increased access to specialized care  for patients in remote locations. For banks or credit unions, embedded video is recreating  the in-branch experience for customers or members to remotely connect with expert consultants and complete complex transactions.

In the new report: The Rise of Embedded Video Communications: Trends in Video Enabled Apps, co-authored by WebRTC.ventures, Vidyo surveyed 166 developers, CIOs, CTOs from 48 countries from June to July 2017. The report highlights key trends in embedded video adoption, including how and why organizations embed video chat into their applications, and for which use cases.

Using APIs to embed real-time video communication into third party apps is not a new phenomenon. Increasing the availability of “low-code” communications platform-as-a-service (PaaS) offerings has made the technology more accessible to the average “citizen developer”, thus accelerating adoption.

Embedded Video Report Infographic

click image to download full infographic

The Rise of Embedded Video Communications infographic provides data on which industries leverage embedded video communication, which devices are the most popular to be video-enabled, and what are the top features for a successful video app. Click on the image thumbnail to download the full infographic.

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